
WHY HIRE US?
LIMITED NUMBER of projects: DEDICATION to understand the context and needs of each specific job
1.
Moderation of workshops, including methodologies involving prototyping, such as MESA and SPRINT, inspired by DESIGN THINKING
4.
TECHNICAL experience AND CRIATIVITY to recommend the most suitable qualitative methodologies to meet the clients’ needs and budgets
2.
EXPERT in qualitative pre-testing
for COMMUNICATION with Branded Content & Entertainment Update
5.
We help our clients make INTELLIGENT DECISIONS:
strategic and sensitive view
towards key behavioral trends
3.
VISUAL THINKING techniques
for the moderation of meetings, workshops and focus groups
6.
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Inquisitive and passionate for solving complexed problems that involve human behavior
MARIANA GUIMARÃES FERNANDES moderator and analyst in charge
I’m an Anthropologist and I’m constantly observant to the cultural changes in Brazilian society, not only for the contact with those who take part in the research studies I conduct, but also with a keen eye about what I read and see on the streets and in social media
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I’m experienced in more than 50 product and service categories thorough knowledge of the culture and consumerism behavior of Brazilians
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​Curious and restless, I’m constantly bringing myself up-to-date and I make a point in learning new references that impact the way we live and do business